Back in the heady days of 2008, when most people thought ‘Credit Crunch’ was a cereal, Weiden+Kennedy launched a competition to design a customised Nokia Bluetooth headset. Entrants were invited to either use the design palette made available on Nokia’s subsite, or download a template and toy with it using whatever tools they so wished.
The winning designs were turned into fully-functioning headsets, and can be seen close-up in Kanye West’s blog. They are, of course, available in places other than Kanye West’s blog, but why you’d go to such a place when you could go to Kanye West’s blog is, frankly, beyond me.
The headsets are currently on display in the W+K London offices, before being moved to Nokia’s Regent street store, where they’ll be showcased in a couple of weeks.
