Advertising
The day has finally arrived when we can announce our print mag - 64 pages of B5 glory wrapped in an Eboy original limited-edition-for-this-magazine-only illustration which also extends onto a B3 poster (included for free, naturally) all for £2.50. It’s taken tiiime to get to this stage and we’re über-excited to bring this beast to life.
The launch party is being held at our stand at the D&AD New Blood fair at the Truman Brewery on the 26th of this month (Saturday innit) - get there for 5.30 to ensure you get some of the booze. At 7 we will then trundle of for a curry and a serious pub sesh.
If you’re keen, check our facebook event here - If you can’t make it do not fear, there will be plenty left to pick up a copy at your leisure from our shop or from various other outlets. If you sign up to Stack by the end of the month you even get it for free!
Some of the topics covered:
Cake, ITV’s Gladiators, paid placements, Eboy, Glug, Moustaches, Haikus, “Industry-ready?”, Adrian Shaughnessy on lobsters in shoes, rickshaws, nudity, FFFFUUUU, Are D&AD any good at pool?, creative tics, idea vs execution, mums on Facebook and much much more. We’re so proud of it, we put our name on it.
That’s all. Good tings.
Following from a raucous and thrilling set of creative face-offs at New Blood last year, in 2010 ShellsuitZombie is aiming to find the undisputed kings of the speed brief in the most extensive tournament of creative clashes EVER SEEN*. There will be prizes, internships on offer, real creative directors setting challenges and above all a chance to pit yourselves against whoever comes your way. Just think of the bragging rights.
If you would like to enter a team in advance, all you need to do is let us know. It’s completely free (duh!) but you need to ensure there will be at least two people from your university or team available to play at any point during the show (plus a spare person to watch your stand). A team name is encouraged and there will be bonus points awarded for team kit.
Just holler at rob (at) shellsuitzombie.co.uk with your team name and course name and let the games begin!
*by us.
‘Exactly like F.Scott Fitzgerald, William S. Burroughs and Kenny Everett, Lee (full name - Lee Boulton) is a former advertising copywriter.
For the ten years between 2000 and 2010 he was one half of the creative team ‘Steve and Lee’, or ‘SLeeve’. The majority of this time was spent at the advertising agency WCRS.
Now he has embarked upon a career as an illustrator, just as William Hogarth, Ralph Steadman and that Dutch bloke who draws Miffy, before him.
Lee has spent a decade in a career that recognises the importance of a good idea, he thinks it would be a very good one for you to contact him.’
Here’s another great idea: Go on his website and see not only his range of award-winning ad work but some mega-colourful illustration to boot.
In the most exciting event to hit Huddersfield since Leeds Utd. went to the dogs, the 29th of April sees ‘The Brilliant Design Lecture’ host names such as Nicolas Roope, Jason Bruges, Mr Bingo, Rob Chiu, Jason Fretwell and Matthew Grey, all sharing stories around three themes with ‘a unique presentation format fuelled by the energetic banter of a game show.’
Whatever that entails, we wish we could go too but this one is just for the lucky-bastard students of Huddersfield - what’s great to note though is that the guys who organised the whole thing (including this nifty bit of hand-made type) are themselves recent HUD grads. Giving something back. That’s what that is.
Make sure you have a look at the website which shows off the photography in all its glory, and you can follow them on twitter too.
Product photographer Frederik Lieberath has an incredible attention to detail. (And a good burst mode on his camera).
That guy is Noel. He was at VS. We think he enjoyed it.
On Tuesday the 16th of February, a day that will live in infamy, We, ShellsuitZombie, hosted a silly evening. Braving wind rain and puddles, a krunkload of people came along to enjoy what we had promised would be a night of competition, intrigue, industry and graduates. And against all odds, we think we just about pulled it off…
With creatives from agencies like AMVBBDO, Fallon, W+K, Profero, BCL etc, designers from beautiful boutique agencies like A+B, The Plant, Morph, Magpie and DRY as well as some lush prizes on offer, a couple of cracking bands, beats by DJ and Designer David Rudnick and a lovely bunch o’ students and grads, that made for a fun-ass time. (and the longest sentence in the world. care.)
The Point
We believe that your first contact with industry shouldn’t be in the reception of a design agency, nervously clutching your portfolio. Job interviews are so forced and you have such a short time to get your personality across, yet personality is a vital part of teamwork and the creative process. Fortunately, the majority of design professionals are joke-loving booze-hounds and somehow they seem a lot less daunting with a beer in their paw. Our intention was to create a social atmosphere where grads and pros meet not as potential colleagues, but as co-humans; connecting through humorous anecdotes, not relevant work experience; flipping beermats, not pages of the (immaculately formatted) CV.
The Competition
We really wanted to avoid a school disco situation with grads on one side and pros on the other, nervously eyeing each other, dreading that first dance. So we came up with a strategy to skip the small talk and escalate to full-on flirting. The theme of the night was VS, and so a competitive spirit was encouraged throughout the night. Guests were instructed to pick mini-duels with each other in whatever form they deemed appropriate. These nano-challenges could be anything from drawing the best willy, to a dance-off, to the best magic trick. The winners of the most impressive micro-tasks won some awesome geek-out prizes kindly donated by our friends - including mugs by A+B Studio, t-shirts and posters from Magpie Studio and the limited edition Firetrap gnome from DRY (thank you all for donating these prizes). Most importantly everyone got involved, the air was thick with challenges, and these led to real dialogues between new acquaintances.
Meanwhile we had music from the awesome Keston Cobblers Club and the smooth sounds of Harrison Hope. Later on designer and DJ Dave Rudnick laid down his eclectic beats (So Solid anyone?) and the boozy chat continued.
The Future
More of the same innit? We love organising events like this and will keep on doing more. If you have suggestions for themes or locations, definitely get in touch. Check out our flickr and Facebook pages for more pics and make sure you come along to the next one!
Peace out playerz. One Love.
Diesel have a way with catchy, controversial taglines. Global Warming Ready back in 2007 sticks in the mind. This latest campaign: Be Stupid by London agency Anomaly overlays the familiar bold text comments on photos of beautiful people engaged in inadvisable situations. The photos are less glossy and airbrushed than in the past, with a bit of a Vice magazine or Lastnightsparty (website seems to be down at the mo) hipster vibe. The images are like a psychological Rorschach test (those inkblots that look like angry clowns killing puppies), they provoke an emotional response to each situation: are you a free-living funmeister or a disapproving consequence-driven square…?
Tis the season for “top ten” lists, falalalalala lala la la. Brand New’s best and worst identies of 2009 is one such list which critiques some of the year’s most prominent rebrands. A very subjective topic, perhaps what is most interesting about this article are the comments and discussion of each entry, often showing disagreement on different levels from colour and typography to imagery and symbolism. It’s quite US-themed, so I’d be interested to see a review of more global or UK-based rebrands (please suggest links).
Via PSFK
Lenancker Romain is an Art-Director based in Lyon, France. There’s some fantastic work on his behance page utilising colour, shape and a lot of paper-engineering (yep, once again, we have our finger on the motherfucking ZEITPULSE). Enjoy with coffee and a niggling pang of envy.
Now this is what we like - Laura and Mark, a graduate creative team from Brum, were asked by ad agency Wunderman to do something during their 2 week placement that would get them known in the company. Wunderman liked it so much the team are still there and we get to enjoy some pearls of wisdom to boot. Bravo.
A fantastic website from Manchester based company Dorothy. I wish I could mention their work, but I haven’t seen any.
